The ONR Group
STATE OF CX
- 2024 Edition -
Target Population
The survey targeted 1,000 U.S. and Canada customers across five key sectors: Telecom, Finance, Healthcare, Energy, and Retail.
Survey Design
The survey was composed of closed-ended questions to gather quantitative data. The questions were designed to cover the following key areas: perception of brand, interaction channels used and resolution speed.
Research Overview
The study included brands such as
AT&T, Bank of America, CVS, and Best Buy to ensure representation of leading industry players.
Data Collection
Data was collected in July and August 2024 using OnResearch’s proprietary survey platform, which facilitated the distribution and completion of the survey by respondents.
STATE OF CX
- 2024 Edition -
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